Independent Creative Director –
let's join forces to build tools that help people make positive change.

Currently

Founder and Principal Designer at Nonlocal

We are a boutique UX design studio that helps organizations launch new or improved products and services. Learn more at nonlocal.studio.

Freelance Creative Director & Senior UX Designer

I provide fractional and project-based services to agencies and in-house design teams. Get in touch to learn more.

Human-centered Design for Digital Products & Services

Research & Strategy

Data-driven insights that turn ambiguous problems into actionable opportunities.

  • Qualitative research studies
  • UX audits and competitive landscape analysis
  • Usability testing

Design & Prototyping

People-friendly products and services built through iterative prototyping and inclusive co-design.

  • UX/UI design for web and mobile interfaces
  • Service design for multi-touchpoint experiences
  • Prototype testing & co-creation workshops

Facilitation & Coaching

In-the-room and remote workshops designed to strengthen client, student, and citizen capacity in design thinking.

  • Problem framing
  • Co-creation and ideation
  • Capacity building

Design Operations

Customized strategy to grow small and non-tech organizations’ design processes and workflows.

  • Recruiting and hiring
  • Process and toolsets
  • Skills training

Get in touch with me to discuss how I can help your organization.

Past & Present Mission-driven Partners

Recent Work

Making global supply chain data acccessible to all

Research and design to make Open Supply Hub more accessible to users in the Global South, mobile-friendly, and easier for people to contribute and access supply chain data. View the case study.

Team: Nonlocal

Client: Open Supply Hub

Equity-centered design toolkit and training

Working with GRID Impact to facilitate Co-Creation Camp, an equity centered-design training for the United Way of Asheville and Buncombe County.

Team: GRID Impact

Client: UWABC

COVID19.ca.gov

Working with State of California's Office of Digital Innovation to create a trusted resource for COVID-19 information while simultaneously prototyping what a best practice website looks like for state government.

Team: Office of Digital Innovation, State of California

California Design System

Part of a cross-agency team in the California state government that prototyped and launched the California Design System, a tool that makes it easy for state teams to build digital services that meet the needs of Californians.

Team: Office of Digital Innovation, State of California

Uncovering new opportunities for early literacy development

Leading a research sprint with an education nonprofit to to uncover insights about Pre-K families and educators in the context of early childhood literacy development. View case study.

Team: Nonlocal

Client: Springboard Collaborative

One Stop Shop

Launching One Stop Shop, a statewide platform that provides households in California access to clean energy equity programs — innovations that combat both the climate crisis and economic inequality. View case study.

Team: Blue State

Client: GRID Alternatives

SpaceLab Design Network

Facilitating the SpaceLab Design Network, a group of educators, administrators, students and parents from across the state of Colorado who are working to tackle complex challenges in the education system. View case study.

Team: GRID Impact

Client: Colorado Education Initiative

Seafood Watch

Working with Blue State Digital to improve the user experience for seafood chefs and businesses who partner with the Monterey Bay Aquarium Seafood Watch program. View case study.

Team: Blue State

Client: Monterey Bay Aquarium

Project Legal Link

Working with GRID Impact and the Tipping Point Community's TLab to prototype new ways that Project Legal Link connects low-income residents of San Francisco to legal aid services. View case study.

Team: GRID Impact

Client: Tipping Point Community

Design for Financial Inclusion Sprint

Working with GRID Impact and BRAC to lead a two-week design sprint focused on increasing uptake and usage of mobile money amongst women in rural Bangladesh. View case study.

Team: GRID Impact

Client: BRAC

View more case studies at nonlocal.studio.

Get to Know Me

Adam Little profile photo
Adam Little logo

I’m Adam – a designer committed to finding approaches that challenge the status quo.

Current timezone: Eastern Time (GMT-4)

For the past decade, I've worked alongside organizations and the communities they serve to help them solve problems and create new digital products and services through human-centered design.

I’m a generalist with deep expertise in creating functional and people-friendly user experiences for digital products. In addition to UX design, I lead research studies, design sprints, service design projects, and training workshops for people and organizations across the globe.

As a lead designer at Grameen Foundation’s AppLab, I designed and prototyped mobile financial services for people living on less than $2.00 per day. As a result, commercial banks in East Africa were able to tailor their services to the needs of their growing rural customer base. More recently, I worked with Blue State to design and launch a platform that helps low-income households in California access the state’s ecosystem of programs fighting climate change and economic inequality (dive into the project details).

Currently, I provide project-based services for agencies and in-house design teams. I also operate Nonlocal, a boutique UX design studio that helps organizations launch new or improved products and services.

My Values

Co-Creation

I believe design is the key to unlocking collective ingenuity and tackling tough problems.

Flow

I navigate ambiguity and come out on the other side with clarity and action.

Acumen

I’ve been around the block so my design instincts are built on well-earned successes and failures.

Collaboration

I’m grateful for a seat at the table and don’t take that for granted.

Grit

I invite zigs and zags because that’s how worthwhile solutions are discovered.

Humility

I’m accountable to my personal biases so that my work creates genuine change.

Intention

Every single action I take is process-oriented and guided by purpose.

Facilitation & Coaching

Want to bring me in to speak to your team or audience? Get in touch.

Ready to build tools that help people make positive change?

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Not a fan of contact forms? Then email me at alittle116@gmail.com or connect on LinkedIn.